If you have a small business, you know how important it is to get the word out about your goods and services. Some social networks may be more helpful to you than others, especially if your products qualify as eye candy. Take Pinterest, for example. This social website allows users to “pin” photographs of eye-pleasing […]

pinterest analytics

If you’re interested in integrating Facebook into your marketing campaign, you’re not alone. Many small business owners turn to social media for marketing purposes because it’s one of the most cost-effective ways to get the word out about their goods and services. Now, Facebook is trying to make its website easier for marketers to use […]


With the enormous selection of free photo editing apps and tools at your disposal online, you don’t have to be an amateur photographer to share some spectacular shots on your business blog. The trouble is finding which editing tools deliver the best results with the least amount of hassle. Outlined below are 4 free photo editing tools […]

photo editing tools

A large part of successfully launching your business on Pinterest is to create boards which will help to drive more traffic to your website and boost awareness of your brand. Are you currently strategic with the way that you create your Pinterest boards? If you could use some immediate improvement in this area, here are 3 […]

Pinterest Board Strategies

There are so many tools out there that claim to be able to take your Twitter marketing strategy to the next level. Maybe you’ve even given some of these a try. But with so many options to choose from, how do you know which tools will be best for your business? KISSmetrics recently compiled a […]

best twitter tools

Guest blogging is a tactic that you’ll come across as you expand your marketing strategy, even as a small business owner. That being said, you’ll want to make sure that you’re familiar with the benefits of guest blogging before putting in the effort to do so. What is Guest Blogging? Guest blogging is a simple […]

guest blogging

If you’re reading this article, I’m assuming you’ve already downloaded our free ebook that shares 55 ways to increase engagement on Facebook and are looking for more tips, right? If you haven’t already, download it now! So, if you’re looking to give your Facebook marketing efforts a boost for the new year, here are 3 […]

Facebook Fan Engagement

Technology advances at an incredibly fast pace these days, often making it difficult to stay up with the latest trends in marketing your business online. If you’ve already launched your brand on social media and created a blog for your business, another way to grow your online presence is to host a webinar. A webinar […]


If you consider yourself to be a savvy business owner, you may already know that making your online presence a priority is a must. However, you need to grasp concepts such as SEO and content marketing in order to successfully grow your business online. Inbound links are essential for small business owners who want to expand […]

Inbound Links

We’ve talked about how LinkedIn is a powerful social media marketing tool for positioning your brand as an influencer in your industry, but did you know that LinkedIn now has an influencer platform that is open to the public? By taking advantage of LinkedIn’s influencer platform, you have the ability to write and publish posts […]

LinkedIn's Publishing Platform